Print Page   |   Contact Us   |   Report Abuse   |   Sign In   |   Register
2010RichmondConferenceAgendaSeminarsWorkshops

 

Monday, June 21

7:00-8:00 a.m.

Conference Registration and
  Full Breakfast Buffet

 

8:00-11:45 a.m.

Elements of a Successful IT Cost Visibility Project Workshop (4 hours)
Robert Mischianti, Vice President
Nicus Software

For the past couple of years, the buzz in IT financial circles has been the need for IT financial transparency through cost visibility. Everyone is talking about it. Are these new concepts? What does it mean? What is involved? What is it used for? How do you do it? Can the techniques be used in IT for financial planning, cost control, service/product pricing, performance evaluation, and/or financial decision-making? What are the requirements to get started on an IT Cost Visibility project? What is going to trip you up? This workshop breaks such a project down into basic elements to get you started on the right track. You will learn from the mistakes and successes of other organizations and you will leave with a blueprint on how to launch your own successful IT Cost Visibility project.

RETURN TO OVERVIEW

8:00-11:45 a.m.

IT Service Financial Management via an IT Service Catalog Workshop (4 hours)
Andrew Kramer, Vice President
PMG.net, Inc.

IT pricing, costing, and chargeback systems are fraught with political and practical risks. Most organizations face resistance to service pricing and chargeback when business users have always received services and products "for free." This workshop will provide hands-on examples of real world implementations that demonstrate how to implement and evolve your pricing and chargeback mechanism via an IT Service Catalog. This workshop will cover the following service pricing, costing, and chargeback best practices:

  • • Implement an actionable IT Service Catalog with configurable pricing
  • • Implement on-line orderable services, like Amazon.com
  • • Create service bundles, standardized offerings, and full componentized costs
  • • Integrate your IT Service Catalog with your existing fulfillment and financial systems quickly and easily
  • • Automate the Service/Product request process via advanced workflow to achieve Service Request Management, Demand Management, and IT Financial Management in less than 9 weeks
  • • Participate in hands-on exercises to develop an actionable, valuable IT Service Catalog with full financial management that you can begin to implement upon return to the office

RETURN TO OVERVIEW

 

8:00-11:45 a.m.

Determining True Unit Cost Per Service Workshop (4 hours)
Ron Bradley, Senior ITFM Consultant, The Player Group and
Boris Pevzner, President and CEO, Lontra, Inc.

This hands-on workshop addresses the foundation of the ITFM Capability Model, Unit Cost Modeling. IT organizations need to understand the cost of delivering services to their customer so they can benchmark and trend their performance against industry standards. Without accurate unit costs, it is impossible for IT executives to determine if IT cost increases are due to increased delivery costs or the increases in the demand for IT services. Establishing the capability for service-based unit costing where IT services are defined in a customer-friendly fashion, provides a platform for IT cost transparency and subsequently supports a better relationship between IT and their customers. This rich data allows IT executives to trend their unit costs against both internal historical and external industry benchmarks, to improve their strategic decision making capabilities, and to better support the business. What you will learn at this workshop:

  • • Drivers and benefits of unit costing
  • • Steps for building the model
  • • Detailed review of drivers and common cost models
  • • Best practices for unit cost modeling
  • • Enablers to sustaining fine-grained unit cost models

This presentation will be structured to provide you with the knowledge to begin developing a very effective service portfolio, costing, pricing, and planning infrastructure for your IT organization (business). Not only will you get advice and case study examples from your presentation leaders, but will have the opportunity to gain knowledge that will enable you to begin an implementation.

RETURN TO OVERVIEW

RETURN TO TOP


12:00-12:50 p.m.

Buffet Lunch
- Not available to family/guests


1:00-3:45 p.m.

Basics of IT Financial Management – What You Need to Know and Why Seminar (3 hours)
Jeffrey Ebbrecht, Senior IT Specialist
IBM Corporation

The first part of this seminar will cover the basic fundamentals of IT Financial Management (ITFM), including: Asset Management, Strategy & Planning, Budgeting & Forecasting, Cost Accounting, Budget versus Actual Variances, Chargeback & Business Reporting, and Investment Analysis. The session discusses who within the organization should be concerned about ITFM. Also covered is why it is important to have solid products, processes, and procedures in place in each of these areas to accurately manage your IT costs. The discussion will lead to questions that should and could be answered with proper ITFM tools and processes and questions each customer should be asking themselves about their current environment.

The second part of the seminar will be more interactive with the audience and discusses tools and processes in place in the real world. What is working and how it is working? What are some of the shortcomings of the various models and strategies? Learn about integration and why having tools and processes within the ITFM model that integrate can make you more efficient and effective in managing your IT costs. What types of questions are customers hearing from their own lines of business or customer (users of the IT resources)? Why should IT have these tools to defend themselves? Why lines of business should demand more granular reports to help them manager their expenses?

RETURN TO OVERVIEW

1:00-3:45 p.m.

Proven Strategies to Optimize IT/Telecom Cost Management Results Seminar (3 hours)
Gary Eckert, President
Telytics, Inc.

Improving the Business Process of IT/Telecom Cost Management and How to Avoid Common Mistakes: Business success is not just measured by performance during good economic times, but also how the business reacts and performs in tough economic times. Companies that recognize the importance of sound IT/Telecom cost management and optimization, and establish a plan to enhance operational efficiency, while not compromising levels of service and internal resources, can differentiate themselves from their competitors and enhance their company’s financial performance. This presentation addresses the steps companies should be taking to ensuring the optimal efficiency of their communications infrastructures and reducing associated cost factors to augment superior financial performance during challenging economic times. This presentation will address the following topics:

  • • The importance of developing an IT/Telecom cost management plan
  • • The role of telecom contracts in the optimization process
  • • Getting the right analytics to make effective strategic decisions
  • • How to get the most benefit from existing Telecom Expense Management implementations
  • • The "big picture” perspective on the overlooked financial benefits of effective IT/Telecom cost management in influencing company fiscal performance

Optimization Tips for Controlling Cellular Phone Costs: Cellular and other wireless services represent a growing expense for most companies. Today, billed cellular minutes are exceeding land line usage minutes and cellular related costs are catching up or surpassing traditional voice usage costs in many companies. This session will address optimization tips for controlling and substantially reducing these escalating costs. Topics to be covered include:

  • • Negotiable items in your cellular services contracts
  • • Optimization strategies to reduce user costs
  • • Understanding the math in cost reduction strategies
  • • How to lower your net effective cost per minute
  • • Tax saving strategies in procuring cellular services

Anatomy of a Telecom Contract Review: Your telecom contract is the primary factor is determining your ongoing telecom costs and business flexibility in dealing with major business and technology changes. A good contract can be your best friend in a difficult economy or your worst enemy. This presentation will address the importance of conducting a comprehensive contract review and the "best practice” process for how to conduct the review and how to use the results to your advantage. Topics to be addressed include:

  • • When to conduct the review
  • • Elements of the contract review process
  • • Identifying potential pitfalls
  • • Identifying optimization opportunities
  • • Strategies for enhancing your negotiation leverage

RETURN TO OVERVIEW

1:00-3:45 p.m.

The Business of IT: Getting Results through Linking Financials, Services, & Performance Management Workshop (3 hours)
Andrew Muras, Senior Manager
BAE Systems Analytical Solutions

A recent article in CIO Magazine asked whether management can understand value and performance by looking at what IT spends. The bad news: the answer is typically "no.” The good news: a few simple, easy techniques using proven processes can turn this "no” to a "yes” – and it doesn’t break the bank to implement. How do you communicate the true value of IT’s products, services and associated costs? Proven practices for quantifying IT value include Transparent Service Definition & Pricing, Chargebacks, Performance Management, Continuous Improvement and Customer Relationship governance. Not only do these practices help you run IT like a business, they are closely interwoven, which is key when considering the importance of consistency and simplicity.

Two techniques are critical when linking financial data with services and performance metrics: activity analysis and scorecards. These two techniques, when employed in a "top-down/bottoms-up” approach, provide an effective one-two punch for defining value and implementing the business side of IT. By following simple, easy-to-use ideas and lessons learned, you can begin implementing within days.

Through a carefully designed program of lecture and hands-on case study exercises, this workshop provides a "back to basics” process for implementing the "business of IT” fundamentals through the use of activity analysis and scorecards. It also provides you the "how to” steps necessary for rapid and efficient implementation. Participants will get experience with actual activity analysis software and analytical techniques during the workshop and will have full use of the software for their future implementations.

Each participant is asked to bring a wireless laptop for accessing the free activity analysis software tool. In addition, the speaker will be raffling off copies of his recently published book, Process Improvement and Performance Management Made Simple. Go to www.simpleprocessmgmt.com for more information about the book.

RETURN TO OVERVIEW

Tuesday, June 22

7:00-8:00 a.m.

Conference Registration and
  Full Breakfast Buffet

 

8:00-11:45 a.m.

IT Financial Management Trends for 2010 and Beyond Seminar (4 hours)
Bob Simko, Executive Director and
Brian Jeffery, Managing Director
International Technology Group

State of IT: Outlook for 2010-2011: This session will review key trends in technology, strategy, and IT management. Subjects covered will include IT budget and spending trends – the session will outline where organizations are cutting and, in some cases, increasing expenditure – as well as topical themes such as cloud computing, software as a service (SaaS), and offshoring. Recent vendor trends, including the Oracle acquisition of Sun, will be presented and their implications discussed.

Software Spending: Improving Cost-effectiveness: This session will look at software technology and spending trends from desktop software to high-end databases and ERP systems. Subjects covered will include rising vendor support fees, growing interest in legacy application modernization, and opportunities for application and database consolidation. The session will present recommendations as to how organizations may assess the cost-effectiveness of their expenditure, and potentially reduce it.

Cutting IT Costs: What Works, What Doesn’t: This session will outline a variety of proven methods in other areas – ranging from strategic initiatives to everyday savings techniques – that may reduce IT spending. Checklists of potential cost-cutting techniques will be presented, along with recommendations as to how users can identify cost reduction opportunities in their own organizations.

Who’s the Boss? Trends in Financial IT Management and Strategy: This session will look at recent trends in financial IT organizations and management, covering such topics as adoption of shared services, chargeback, and governance models including Information Technology Infrastructure Library (ITIL). The focus will be placed on user experiences and lessons learned from their experiences. Recommendations will also be presented as to how users may best determine which IT structures and practices will work best in their organizations.

RETURN TO OVERVIEW

8:00-11:45 a.m.

Tips and Techniques for Getting the Most from your Supplier Agreements Workshop (4 hours)
John Fisher, Chief Strategy Officer
NET (net), Inc.

In these challenging economic times, financial managers are often being asked to take a more active role in direct negotiation with their suppliers. Do you want to understand how suppliers approach the negotiation and learn valuable tips on how to counter those tactics? Join former CIO and one of Computerworld’s Premier 100 IT Leaders in a workshop where you will discover valuable tips and techniques for handling those tough negotiations. By applying tried and true approaches and the patented negotiation methodology used by NET(net), you will be able to save actual dollars for your organization and maintain a good working relationship with your key suppliers. Topics will include:

  • • Supplier techniques for driving you to their conclusion
  • • The importance of sequencing to gain a negotiation advantage
  • • Techniques to counter supplier ploys
  • • How to determine if your deal is "market optimized”

RETURN TO OVERVIEW

8:00-11:45 a.m.

ITIL v3 Service Financial Management Workshop (4 hours)
Rajesh Radhakrishnan, Senior IT Architect
IBM Corporation

ITIL v3 has taken a more comprehensive and holistic approach to service financial management and gone beyond the service budgeting and costing focus associated with ITIL v2. This workshop discusses the salient aspects of ITIL v3 Service Financial Management as well as its inter-relationship to Service Life Cycle Management. Also, more advanced concepts associated with service modeling and cost modeling, service units and cost units, allocation methods for shared and indirect costs among others are discussed. The four-hour workshop is structured into four sessions covering:

  • • Introduction to Service Financial Management (SFM)
  • • Service Strategy & Architecture: Relationship with SFM
  • • Service Design, Transition & Operations: Relationship with SFM
  • • Advanced concepts in Service Finance (not covered in ITIL v3), such as Service Financial Metrics & Intelligence, Cost Models & Cost Estimation, Service Valuation Models, among others.

The speaker will be raffling off copies of his book Five Key Principles of Corporate Performance Management that not only brings you a proven implementation model that has accelerated breakthrough results, but chronicles innovative best practices from new techniques common to Malcolm Baldrige, Balanced Scorecard Hall of Fame, Sterling Quality, Fortune 100 Best, APQC, and Forbes award winners.

RETURN TO OVERVIEW


12:00-12:50 p.m.

Buffet Lunch
- Not available to family/guests


1:00-3:45 p.m.

Map of the Conference: How All the Topics Fit Together Workshop (3 hours)
N. Dean Meyer, President
NDMA, Inc.

ITFMA offers a rich, perhaps even bewildering, array of speakers and topics. To get the most out of your conference experience, you'll want to focus on the sessions that best address your most pressing issues. This workshop will lay out all the IT finance and governance processes -- and most of the conference topics -- all on one page. This "Big Picture" will help you sort out which of these processes (and which sessions) are most critical to your particular concerns; how all the processes fit together into a total system of governance; and where the highest-payoff next step is within your own IT finance strategy.

RETURN TO OVERVIEW

1:00-3:45 p.m.

Software Compliance, the Audit Process and Effective Software Asset Management Workshop (3 hours)
Howard Hastings, ITAM Evangelist
CA, Inc.

Join us for an informative session that will address the many considerations associated with successfully managing software within your organization. Content for this session is derived from real-world Software Asset Management (SAM) engagements, including small businesses, governmental bodies and large, multi-national enterprises. This session will cover:

  • • What is Software Compliance?
  • • What are the challenges and what can be done to overcome them?
  • • Responding to an external software audit
  • • Preparing an audit response
  • • Negotiation Techniques
  • • Settlement Demands
  • • Understanding SAM Business Drivers
    • Regulatory (i.e. SOX, GLBA)
    • Industry Standards (ITIL, ISO 19770)
    • Technology Trends (i.e. Virtualization, Cloud Computing)
  • • The role of SAM Policies, Standards and Processes
  • • Building a Business Case
  • • Developing a Project Planning
  • • Managing Expectations and Timelines

RETURN TO OVERVIEW

1:00-3:45 p.m.

IT Budget Accountability™ Workshop (3 hours)
Patty Azzarello, CEO and
Nick Goss, Strategist & ex-CIO
Azzarello Group, Inc.

Building on the presentation and using real-world examples from our own careers, this workshop is targeted at IT Financial Managers and CIOs that want to create tighter alignment between the IT budget and the goals of the company. The sessions focus on how to adapt planning and measurement so that the IT budget is communicated in a way that is more understandable and accountable to the business. The presentations will cover:

  • • How to establish credibility and relevance for the IT department with the rest of the business
  • • A specific means of aligning the IT budget with the business objectives of C-level executives
  • • Being a translator between the business and IT
  • • Provide a method of linking high-level IT budgets to operational services
  • • Why and how to establish a measurement and communication plan that makes sense to business leaders, financial planners and IT departments
  • • Identify the "must have” organizational measurements that enable alignment

RETURN TO OVERVIEW

RETURN TO TOP

Get Brochure
 
Seminars & Workshops
Conferences & Agendas

Testimonials
Who Attends
Unique Features
Program Freebies
ITFMA Certification
Continuing Education
Fees & Discounts
Why Register Early
Hotel & Travel Info

Sponsors/Exhibitors

www.apptio.com
www.comsci.com

www.digitalfuel.com

www.HP.com

www.miroconsulting.com

www.nicus.com

Sign In


Forgot your password?

Haven't registered yet?

Calendar

6/26/2017 » 6/30/2017
2017 Financial World of Information Technology, Austin, TX

8/7/2017 » 8/11/2017
2017 World of IT Financial Management, New Orleans, LA

Sponsors & Exhibitors: