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2011SanAntonioConferenceAgendaSeminarsWorkshops

 

Monday, July 18

7:00-8:00 a.m.

Conference Registration and
  Full Breakfast Buffet

 

8:00-11:45 a.m.

Designing and Implementing a Cost Allocation and Chargeback Framework (4 hours)
Brent Loewen, President
Cube Billing, LLC

Each business has unique drivers that influence one’s ability to drive insight into profitability and cost. Does your existing cost allocation process drive more work than the benefits it provides? Or, are you trying to understand how to setup a methodology from the ground up? The challenges to setup and maintain an IT Chargeback framework need to remain flexible to support the ever-changing business requirements. This workshop will provide a roadmap for how to incorporate business requirements into an enterprise-wide cost allocation framework. Topics addressed will include the transformational timeline, different costing methodologies and when they are best used, and how to maintain a financial audit trail during times of change. Please bring your existing challenges as they can be incorporated into this interactive discussion.

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8:00-11:45 a.m.

Making the Business Case for Cloud Workshop (4 hours)
Tim Raducha-Grace, IT Financial Consultant and
Robert Ryan, Principal
IBM Corporation

This workshop will help organizations considering the use of cloud and service management to do more with fewer resources. These sessions will provide an effective business case method to compare alternatives and maximize the impact of cloud investment. Cloud business cases and financial management will be examined, including:

  • • Overview of the current cloud environment
  • • Key issues, impacts and cloud management practices
  • • Recommendations and business cases
  • • ITIL-based financial management process impacts

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8:00-11:45 a.m.

Case Study for Setting Annual Rates Workshop (4 hours)
Karen White, Senior IT Project Manager
Mutual of Omaha

When creating your annual chargeback rates for the first time, it can be overwhelming and time consuming. This workshop will review the various components on how to build chargeback rates. We will discuss the characteristics of rates, what should be included when setting a rate, how this all pulls together to match the budget, best practices and the pitfalls. The sessions will begin with a review of Company ABC's IS Operational Summary. As a group, we will interactively determine which rates are needed and build the new rate structure for Company ABC. Results from this case study will be distributed to the participants.

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12:00-12:50 p.m.

Buffet Lunch
- Not available to family/guests


1:00-3:45 p.m.

From Raw Data to Business Alignment: Going Beyond Chargeback to Demonstrating the Value of IT Workshop (3 hours)
Tom Murphy, Vice President, Customer Success
Apptio

Many IT financial managers focus on collecting and analyzing financial data to report on costs to the CIO and business leaders. Chargeback is often the goal, rather than a means to an end. Fortunately, much more is possible when you have the right data, processes and techniques. You must move beyond simple chargeback to providing reports and analysis that facilitate productive conversations between IT and business leaders regarding the cost, quality and value of IT services. In this workshop, we’ll focus on the data needed to support a beyond-chargeback IT financial management program. We’ll discuss the importance of getting the right data and how to turn that data into actionable information for both IT and your business customers.

  • Financial Data and Beyond: IT financial managers often overlook important sources of data by focusing only on financial information. What’s worse, many disregard data that they feel is imperfect. In this session, we will describe and discuss several important sources of data that can improve how you measure, allocate and analyze IT costs and form the basis of value-driven discussions with the business.
  • Analyze Service Classes for Cost, Utilization and Quality: By defining and focusing on classes of IT services, IT financial managers can not only quantify the costs to the business but also communicate utilization and quality to business leaders. In this session, you will develop a report comparing actual server costs to benchmarks by server class. You will learn how to tell why a given server class is worth its cost. You will also determine the financial benefits of virtualization, comparing the costs of physical versus virtualized servers.
  • From Cost to Value: Creating a Bill of IT: Charging business leaders for the consumption and cost of IT is essential to establishing financial transparency but is also prone to debates about allocation methods and credibility of the data. In this session, you’ll learn how to communicate more than just cost by creating a bill of IT, a summarized report to the business on the cost, quality and value of the IT services consumed.

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1:00-3:45 p.m.

Develop Your Own Financial Governance Strategy Workshop (3 hours)
N. Dean Meyer, President
NDMA, Inc.

There are many distinct financial processes that, taken together, add up to an integrated system of governance. Where should you focus? You can be sure the "scatter-shot” approach doesn't work. This workshop will help you formulate your own strategy and select specific next steps-- to focus your efforts on the initiatives that will do your organization, with its unique challenges, the most good. You'll begin by defining your most pressing challenges. Then, a "big picture” overview shows all the financial management processes on one page, and how they're linked together to form a system of governance. Then, we'll analyze where on the chart your selected issues are addressed, and what the prerequisites are. The "big picture” chart will also help you communicate to your executive team where you're going, and why the next steps you propose are important. And seeing the linkages will help you design each step in line with the end goal, so that all the processes will work together.

  • • Questionnaire: what are your top governance challenges?
  • • The "big picture” -- all the financial management processes on one page, linked
  • • Where on the page are the challenges you selected addressed?
  • • The ideal strategy -- what comes before what

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1:00-3:45 p.m.

Determining the True Cost of IT Services Workshop (3 hours)
Ron Bradley, Senior ITFM Consultant
Beyond EPS Advisors

This hands-on workshop addresses the foundation of managing technology costs, Unit Cost Modeling. Understanding the unit cost of delivering every service to your customers will enable IT management to benchmark and trend performance against industry standards. Without understanding the cost to deliver services, IT leadership cannot readily determine if year over year IT cost increases are due to increased delivery costs or increases in demand for services. Establishing the capability for service-based unit costing where IT services are defined in a customer-friendly, understandable fashion, provides a platform for IT cost transparency and subsequently supports a better relationship between consumer and provider. This value-based cost data allows IT leadership to trend unit costs over multiple periods and compare the results with external industry benchmarks. This enables improvements in strategic decision-making and value proposition demonstration. This workshop will give you valuable information on:

  • • Defining the cost drivers of your IT "business”
  • • The benefits of understanding unit costs of IT Service
  • • Designing and building unit cost models
  • • Best practices for unit cost modeling
  • • Examples of the results of unit cost models

The workshop will be structured to provide you with the knowledge to begin developing a very effective service portfolio, unit costing, pricing and planning infrastructure for your IT organization (business). You will get advice and examples from your workshop leader and walk away with the knowledge that will enable you to immediately begin a service-based unit cost design and implementation.

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Tuesday, July 19

7:00-8:00 a.m.

Conference Registration and
  Full Breakfast Buffet

 

8:00-11:45 a.m.

Chargeback Best Practices Workshop (4 hours)
Charles Johnson, President and CEO
CNJohnson & Associates, Inc.

This seminar will be a discussion and an exploration into chargeback best practices. We will look back on how we as a profession have done chargeback in the past,¬ what worked, and what did not work. The discussion will turn to using our past experiences as the basis for determining chargeback best practices for today and the future. What are the necessary elements for a best practices chargeback process and how do we achieve this elusive goal?

Some of the topics covered are: high level management support; chargeback philosophy goals and objectives; what are the benefits and how do we realize them; how much do we spend; understanding IT costs; managing IT costs by IT and customers; management versus financial information; turning data into usable information; quick and dirty versus slow and accurate; and process scope in terms of what is included. We will explore several key questions along the way: charge or not to charge? What to charge? How to charge? Who to charge? When to charge? Bring your experiences, questions, answers, and comments to share with your colleagues.

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8:00-11:45 a.m.

Activity-Based Cost Models for IT Financial Management Seminar (4 hours)
Denis Archambault, Vice President
Decimal Technologies, Inc.

Find out how demand-driven activity-based cost models are being used to establish the cost of IT services as a basis for IT chargeback, and do capacity planning at the same time. Customer services such as desktop, internet access, email, application access, file servers and telecom, as well as technical services such as server, storage, network, security, maintenance and support will be covered. Industry issues such as service catalogue costing (front-end services), technical catalogue costing (back-end services), capacity management, demand management, peak management, service catalogue pricing, usage reporting, long-term costing, and IT costing best practices will also be addressed. Illustrated with banking and government industry customer cases, come and see how these models are built and how they can be used by your organization.

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8:00-11:45 a.m.

Achieving Financial Transparency for IT Workshop (4 hours)
Robert Mischianti, Vice President
Nicus Software, Inc.

For the past couple of years, the buzz in IT financial circles has been the need for IT financial transparency through cost visibility. Everyone is talking about it. Are these new concepts? What does it mean? What is involved? What is it used for? How do you do it? Can the techniques be used in IT for financial planning, cost control, service/product pricing, performance evaluation, and/or financial decision-making? This workshop examines the common objectives of an IT Cost Visibility project and the tasks required to deliver quality results. What are the requirements to get started? What are the common pitfalls? Learn from the mistakes and successes of other organizations and build a blueprint on how to launch your own successful IT Cost Visibility project.

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12:00-12:50 p.m.

Buffet Lunch
- Not available to family/guests


1:00-3:45 p.m.

Software Cost Allocation, Chargeback and IT Financial Management Best Practices (3 hours)
Katja Samland, Senior Consultant
Aspera

This workshop, which involves integrating software related costs into the overall service chargeback process, uses practical case studies from real life and will cover:

  • • Cost management and cost overview
  • • Service and cost allocation
  • • Projects and scopes
  • • Cost breakdown, assignment, and proportion

Different cost chargeback processes (profit center approach, cost center approach) will be outlined and discussed. The examples are based on real working conditions, such as:

  • • Enterprises with numerous legal entities, each having their own cost center
  • • Different chargeback methods, e.g., cost charged as a lump sum and based on actual costs, cost charged according to company internal chargeback prices, etc.

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1:00-3:45 p.m.

Best Practices in ITIL Financial Management – The Service Catalog and CMDB (3 hours)
Robert Kramer, Senior Director
Viacom, MTVN, Showtime

This session will cover ITIL V3 best practices and discuss the practical implementation of IT Financial Management via a Service Catalog and Configuration Management Database (CMDB). The catalog identifies the IT services to be offered and CMDB helps you identify the components and their relationships used to provide these services.

Many practitioners believe a Service Catalog is just a list of services or a document describing what services are provided with some basic attribute information. More mature organizations understand that services provided have a cost and these costs must be accounted for, transparent, allocated, and preferably paid for by the recipients. This interactive session will clear up the confusion surrounding the topic of Service Catalog and IT Financial Management, helping you with practical and tactical advice and tools to provide immediate benefits to your organization. This session will share real-world examples of both successful and failed service catalog implementations and lessons learned. We will cover action plans for where and how to get started and show quick wins for continued business support and long-term success. This session’s five key learning objectives are:

  • • How to avoid common mistakes and pitfalls
  • • Tips and techniques for building your business case and ROI
  • • How to set the proper project goals and achieve desired results
  • • Evaluation and understanding of methods (DIY vs. software, etc.)
  • • Best practices in Service Pricing/Costing, cost allocation, and chargeback

This session’s two key action ideas are:

  • • Use provided Excel and MS Word-based template and tools to jump start the process
  • • Use provided tools to create Service Catalog matrix and startup framework

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1:00-3:45 p.m.

Telecom Financial Management, Mobile Device and Expense Management Best Practices: All You Really Need to Know You'll Learn in This Workshop (3 hours)
Pankaj (PJ) Gupta, Founder & CEO and Jim Butts, Mobility Expert
Amtel, Inc.

Already done the contract negotiations with the carriers to get best rates? What's next in reining in growing Telecom and Mobility costs at your organization? This real-world material will cover Telecom and Mobile Financial Management best practices and key performance indicators. When you leave this workshop, you’ll know more about:

  • • How to decide if your company needs Telecom and/or Mobile management solutions
  • • How to evaluate solution providers
  • • How to execute a successful implementation
  • • How to maximize the on-going benefits of a Telecom Financial Management (TFM) and Mobile Device Management (MDM) solution

Here are some specific data points that you will take away from the workshop:

  • • Clarity about your biggest Telecom and Mobile Expense Management challenges
  • • What TFM and MDM can and cannot do
  • • How is TFM different than Telecom Expense Management (TEM)
  • • How TFM and MDM best work together
  • • A hands-on experience of a best-in-class TFM and MDM software platform
  • • How to find easy money by organizing and validating your telecom and mobile services
  • • How to develop an exceptional TFM and MDM program
  • • How to engage C-level management on the benefits of Telecom Financial Management
  • • Knowledge of real-world implementation issues and solutions
  • • Critical information you can use to raise the performance of your TFM team
  • • Factors to consider in developing and implementing mobility policies
  • • How to establish and bolster your company’s enterprise mobility presence
  • • What’s ahead in 2011 for enterprise mobility?

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Sponsors/Exhibitors

   www.amtelnet.com
www.apptio.com
    www.aspera.com

 www.comsci.com
 www.costnomics.com
 www.digitalfuel.com

  www.nicus.com

 www.valicomcorp.com
 

 

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Calendar

6/26/2017 » 6/30/2017
2017 Financial World of Information Technology, Austin, TX

8/7/2017 » 8/11/2017
2017 World of IT Financial Management, New Orleans, LA

Sponsors & Exhibitors: