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2013SavannahConferenceAgendaITAsset-ExpenseManagement

 

Wednesday, July 8

6:45-8:15 a.m.

Conference Registration and
  Full Breakfast sponsored by

www.nicus.com

Nicus Software, a leader in IT Financial Management solutions

8:00-8:45 a.m.

Data Does and Don’ts for Financial Management of Assets
Jim McCoy, Senior Consultant
Zuna Infotech

Correct financial management of assets that maximizes utilization requires data coordination between many systems. The General Ledger, the Asset Ledger, the CMDB, and Ticketing Systems are just a few. The right data alignments can make this analysis and reporting significantly easier. This talk will share tips on the critical points of alignment and how to achieve them in your systems. This session will cover things to avoid, traps that make analysis more difficult, and show real life examples that include the use of easy ETL tools, as well as integration points built into some of the leading software systems.

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9:00-9:45 a.m.

The ITIL View of Financial Management in a Service Economy
Penny Collen, Consultant - IT Finance and Chargeback
IT Finance and Chargeback

ITIL mentions many links to financial management in its journey through Service Management. This session reviews the guidance in ITIL and suggests practical ways to bring your financial processes into alignment with service management.

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10:00-10:45a.m.

Overview of Cloud Service Financial Management
Khalid Hakim, Cloud Operations Architect
VMware

This session will focus on the basic concepts of cloud IT service financial management best practices and how you can enable a sustainable cloud service financial management practice. The goal of this session is to raise the ITFM practitioners awareness around the key considerations in the cloud computing space and discuss how to transform from traditional IT financial management to a cloud services enabled costing model.

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11:00-11:45 a.m.

Union Pacific Railroad IT Case Study:
Building a Service Catalog and Consumption-Based Service Cost Model
Thomas Milone, Senior Manager, Project Management Services, and
Yien-Wah Wong, System Consultant, Transparency and Costing
Union Pacific Railroad

In May 2012 - January 2013, we designed and successfully implemented a service catalog, service-based costing, and business partner "showback” solution. During this session, we will show you how we:

  • • Scoped and staffed the project
  • • Secured buy-in from IT leadership
  • • Designed and built a 3-tiered IT Service Catalog
  • • Designed and built the service-based costing model for the cataloged services
  • • Established ongoing transparency and cost management processes
  • • Communicated the benefits of the solution to our Business Partners

Union Pacific IT managers and Business Partners now have insight into consumption and unit cost data for over 200 services (internal to IT, infrastructure, and business-facing), including the Total Cost of Ownership of over 100 specific applications. See how it was done!

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11:45-12:50 p.m.

Buffet Lunch sponsored by

www.comsci.com

a leader in automated IT Financial Management Solutions


- Not available to family/guests

 


1:00-1:45 p.m.

IT Consolidation in Minnesota: Making the Transition from Chart of Accounts to a Service Costing Model
Kelly Berry, IT Consolidation Financial Analyst and
Tony Rees, Manager, Financial Planning and Analysis
State of Minnesota

During the 2011 State of Minnesota legislative session, legislation was passed that mandated the consolidation of all information technology staff and spending under the State CIO. This legislation further required that Service Level Agreements (SLA’s) be established by July 1, 2012 with each of the 67 executive branch agencies. In order to provide an estimate of the cost of IT Services within each agency’s SLA, MN.IT Services Central worked with 20 agency CIO’s to make the transition from a chart of accounts focused product costing process to a service costing model. The starting point was a Service Reference Model that defined 4 major categories of IT services: Standard IT Services, Applications, Projects and Initiatives, and IT Leadership. In this presentation, you will hear about the process followed and assumptions used in mapping IT-related costs in the chart of accounts to services, as well as subsequent efforts to develop an on-going IT service billing methodology that meets agency as well as regulatory requirements.

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2:00-2:45 p.m.

How To Outsource IT Infrastructure So That It Meets Your Goals
Jon Maxim, President
Maxelerate Systems Ltd.

After consulting with over 100 of the Fortune 500 corporations, we have noticed that none of them is satisfied with their outsourced IT infrastructure. So much so that we have noticed a trend to seriously consider bringing their IT infrastructure back in house, which some have actually accomplished. While some individuals have expressed satisfaction, they have usually been those who had a stake in showing that the outsourcer is performing correctly while the rest of the organization is dissatisfied. This presentation is based on our experience in helping many organizations improve the performance of the outsourcer. It will show you a rational and logical process that covers infrastructure outsourcing from the initial decision making through to selection, transition and ongoing implementation.

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3:00-3:45 p.m.

The Rules Have Changed: What You Should Know About Standards and Regulations Affecting SAM and IT Asset Management
Howard Hastings, Managing Partner
Optimal Assets

We've all heard of the seemingly endless string of acronyms that comprise the alphabet soup of laws, regulations and standards that we've been told we must follow: SAS 70, Sarbanes-Oxley, Title 17, HIPAA, FDA CFR 21 Part 11 and the ISO/IEC 19770 standard series. But what do they have to do with how you run your Software Asset Management (SAM) and IT asset management program? This session will cut through the marketing hype and legalese to explain in simple business terms what you should be concerned about and how it applies to the practices and technologies at your organization.

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3:45-4:45 p.m.

Book Signing & Sale: Internal Market Economics: practical resource-governance processes based on principles we all believe in
N. Dean Meyer, President
NDMA, Inc.

Chapter 1 begins: "We all believe in market economics..... Why, then, do we drop our common sense when we walk in the office door?" This just-released book brings together all the concepts of IT financial management within the common-sense framework of market economics. It describes best practices in budgeting, catalogs, service costing (rates), chargebacks, allocations, invoicing, portfolio management, financial reporting, and more. And it shows how all these pieces of the puzzle fit together to create a sensible, effective, and entrepreneurial system of financial management and governance. Internal Market Economics offers solutions to challenges IT leaders face every day, like:

  • • "You cost too much (for the value we perceive we get)."
  • • "Do more with less!
  • • "You don't need all that training."
  • • "My allocation is too big."
  • • "Cut X percent."
  • • "We should outsource you."

The book is both visionary, and full of pragmatic guidance on how to implement internal market economics. At this special book-signing session, you have an opportunity to purchase a signed first edition (at a special ITFMA price), and chat with the author.

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4:00-4:45 p.m.

ComSci’s Software Live Demonstration as a Service & Business Process as a Service Offering Along With a Question & Answer Session with a Prominent Customer
Brian Stedman, Vice President and Jeff Yoder, Vice President
ComSci

This session will share best practices for how to optimize IT resources utilizing one of the market’s successful software products. Through the lens and testimony of a prominent and successful customer, attendees will be guided through each of the following Business as Service solution components:

  • • IT Financial Management – Facilitates the budgeting and forecasting requirements within an enterprise. Most organizations do this via Excel, which is not scalable or efficient and repeatable.
  • • Service Costing & Benchmarking – Provides the capabilities to allocate IT department and GL costs to customers’ products, services and application from their service catalog.
  • • Bill of IT – Provides a view of business unit costs to report to the business unit management the cost, quality and value of the IT services each business unit consumes.
  • • Analytics, Reporting & What If – These capabilities are included for all modules and include an "out-of-the-box” set of standard reports, graphs and dashboards; rate & what if analysis, a simple and easy to use reporting and graph wizard to support filtering, pivoting and download capabilities, and an executive dashboard manager with the ability to create individual and multiple dashboards using "drag and drop” functionality.

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4:00-4:45 p.m.

IT Financial Management Best Practices with VMware ITBM Suite
Scott Moore, Technical Marketing Manager
VMware

In this session we’ll talk about how automating the processes of collecting, aggregating and allocating IT spend with commercially available tools, like those available from VMware, enable ITFM practitioners to spend more time analyzing spend and improving value delivery. This session will include:

  • • Introduction to how ITFM tools work – data gathering, allocations, reporting, and automating otherwise manual processes
  • • How to get started and how long it can take based on your organizations IT Finance maturity
  • • Live demonstration of the VMware IT Business Management suite including modeling, computation, "what-if”, and analysis
  • • Best practices for getting more from an ITFM implementation including using peer and industry benchmarks

We will also include real-life examples of how our customers are using our solutions to solve their ITFM challenges.

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5:00-7:00 p.m.

VMware - IT Business Management Reception

VMware invites you to join us for some delicious food, refreshing drinks, and informal conversations in a relaxing atmosphere. This will be an enjoyable opportunity for you to network with other conference attendees and (if you feel so inclined) learn about VMware’s IT Business Management Solution.

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Thursday, July 9

6:45-7:50 a.m.

Full Breakfast Buffet sponsored by

www.hp.com/go/itfm

a leader in Building ITFM into Performance Management


 

8:00-8:45 a.m.

How To Do IT Chargeback
Peter Hidalgo Jr., Senior Manager
Ernst & Young

This presentation covers the key components of how to design and implement an effective IT chargeback program. Key topics will include guiding principles, the various types of chargeback models, the advantages and disadvantages of each, and a review of our chargeback development methodology.

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9:00-9:45 a.m.

Cloud Economics: Which Cloud is Right for Your Organization?
Mary Lou Alter, Solution Partner
EMC Consulting

Organizations are increasingly including cloud in their IT delivery strategies. They are motivated by the need to increase agility and scalability while reducing cost of service. Cloud decisions are not black and white, but highly dependent on the profile of both users and services/applications. As a result, many organizations are adopting hybrid cloud models that provide them flexibility and a migration path for legacy applications. What may surprise you is that a public cloud is not always the least expensive. In this presentation we will compare the financial impact of various cloud models.

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10:00-10:45 a.m.

Software Asset Management – The Next Great Opportunity
Penny Collen, Consultant
IT Finance and Chargeback

How you acquire, distribute, renew and reclaim software are important activities. Many organizations start out simply, only to realize quickly that this is a very complex process. Tools can help but they can also flood the user with more data than can be managed. This session will provide a comprehensive look at managing software costs including tips on procurement policies, software inventories, license compliance and governance processes.

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11:00-11:45 p.m.

Leveraging Metrics to Better Discover, Manage and Charge for Cloud Services
Robert Stroud, Vice President, Service Management
CA, Inc.

IT professionals often consider metrics as simply the means of measuring system performance, often without a relationship to how those metrics are used to effectively run the business. In this session we will discuss how to connect business performance to IT metrics, how to identify which metrics are meaningful and appropriate, and the use of an effective proxy for service management. This will include a review of how other industries leverage proxies for service measurement, management, capacity planning and finance.

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11:45-12:50 p.m.

Buffet Lunch - Not available to family/guests


1:00-1:45 p.m.

Best Practices In ITFM – Real World Cases
Anthony Pantaleo, IT Strategist
VMware

Explore the best practices in automating ITFM, and begin the journey of maturing your IT organization. This presentation will share insights from real world examples that we have been involved with over the years.

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2:00-2:45 p.m.

The Intersection of Cost Transparency, Chargeback, and Third-Party Vendor Management
Craig Winn, Senior Consultant
Swingtide, Inc.

Everyone is in favor of full transparency and fair allocation of IT costs—at least in theory. In practice, doing all the things necessary to achieve transparent, fairly allocated costs is dauntingly difficult. Part of the difficulty lies in comparing fully loaded internal costs with both third-party costs and the costs of managing a stable of third-party vendor relationships. In this presentation you will learn how one of the essential tools of IT service management—the true chargeback service catalog—has evolved to enable a new, more comprehensive view of the nuances of IT costs, and how this enhanced view can serve as important business intelligence that informs an enlightened approach to third-party vendor management.

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3:00-3:45 p.m.

Capturing the Future Economic Value of Strategic Initiatives
Don Winans, Senior Enterprise Analyst
BestIT

Organizations often find themselves rallying around initiatives that will drive their strategic goals for revenue or cost efficiency. Metrics like increased revenue rarely reflect the end result. The distance between the benefits promised and the actual benefits gained is often as large as 40% for strategic initiatives. You need to have the full picture in hand when making decisions by capturing the true economic value. In this session we will:

  • • Discuss why some measures just don’t work
  • • Review economic models for capturing future value
  • • Infuse financial models into the technology lifecycle
  • • Explore how to carry the torch forward

As financial leaders within your organization, you can help guide your fellow leaders to better models for determining the value of strategic initiatives!

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4:00-4:45 p.m.

Automating IT Finance Demonstration
Robert Mischianti, Vice President
Nicus Software, Inc.

M-PWR enables customers to transition from spreadsheet-based IT financial management tasks to a process-centric application that delivers automation, scalability, detail audit tracking, web-based reporting and much more...Define and validate your own processes, integrate all of your data elements in one place, satisfy stringent audit requirements, and automate to save time.

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4:00-4:45 p.m.

Automation is the Key to Cost-effective IT Analytics Demonstration
Richard Hawes, Senior Manager
HP Software

We know that improving financial management and IT's business performance and alignment is not just about the technology or any one tool; it must include the right approaches to people and process as well. However we are finding that applying business intelligence approaches to ITFM by making them innovative and simpler to implement through automation is making a huge difference to how our clients tackle the problems of managing finance. In this session we want to show you the latest innovations HP has applied to IT finance and provide examples of the way in which clients really have taken a new look at financial management. In turn they have helped their organizations to build a performance-driven culture and align with the rest of the business.

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Friday, July 12

6:45-7:50 a.m.

Full Breakfast Buffet

www.ndma.com

N. Dean Meyer and Associates -a leader in Consulting/Software, Market-based Resource Governance

8:00-8:45 a.m.

Telecom Financial Management: Delivering Significant Automation and ROI to the Enterprise
Richard Janis, Senior Vice President
Asentinel

Telecom Management applies governance principles to what is typically one of the top five expenses in an organization. Adoption of this discipline – be it a managed service or outsourcing solution – delivers cross-functional automation and tangible, immediate and recurring cost reductions across both fixed and mobile expenditures. This session will focus on the opportunities and strategies to maximize your visibility, control and expense containment of telephony services.

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9:00-9:45 a.m.

TCO/ROI Methodology for Your IT Infrastructure Automation Services Based on ITIL v3 Best Practices
Anupam Maheshwari, Infrastructure Consultant
Infosys Limited

Globally, IT Delivery Excellence is a reflection of the capability to implement and deliver on time, on budget, and aligned with the business. However, technology leaders embarking on a long-term winning strategy soon realize that implementing a technology solution itself is merely a step towards realizing the ultimate vision of business optimization. One such IT transformation path is IT Infrastructure Automation (ITIA), which supports strategic business initiatives that help businesses to become more competitive by significantly improving the time to market of their products. ITIA involves implementation of integrated and orchestrated processes to enhance IT service delivery and operational experience for complex, heterogeneous environments. Through such differentiating services overarching the technology solutions, it is possible for technology leaders to exhibit to their business partner’s sustainable cost benefits of their technology investments.

In this session, we have two objectives to fulfill: (1) institutionalize a cost-optimized service oriented approach aligned to ITIL best practices as our recommendation to build, manage and operate ITIA services; and (2) articulate the expected bottom-line business impact of ITIA services as distinctive benefits of the chosen technology solutions. We will dwell deeper into arriving at a TCO/ROI Methodology for ITIA services and touching upon a generic approach to drive financial summaries, e.g., TCO, Savings, investments, ROI, Payback Period, etc. calculated for these services in a way that the business can understand better. Being able to experience the value of technology solutions through ITIA should drive more creative thinking on how automation evolves in an organization as an enterprise service. We will share real-life implementation experiences delivering these strategies.

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10:00-10:45 a.m.

Wrap Up Panel Session for Those from Businesses
(Panelists to be determined)

You have been at the conference for three to five days. You have heard a lot of opinions by speakers and from your colleagues, but was everything covered that you wanted to hear? These wrap up general sessions are your last chance for clarification and getting your questions answered by the panelists and your peers in the audience. There is no reason for you to go back to the office with unanswered questions. Even if you have no lingering questions, hearing the dialogue among your peers will be enlightening because their issues are likely your challenges too. This session allows you to gather one last time with all of those from organizations in the business sector.

Note: During this session, there will be three (3) lucky winners at a drawing for free passes to the ITFMA 2014 Conference of your choice.

RETURN TO OVERVIEW

10:00-10:45 a.m.

Wrap Up Panel Session for Those from Government Agencies and Universities
(Panelists to be determined)

You have been at the conference for three to five days. You have heard a lot of opinions by speakers and from your colleagues, but was everything covered that you wanted to hear? These wrap up general sessions are your last chance for clarification and getting your questions answered by the panelists and your peers in the audience. There is no reason for you to go back to the office with unanswered questions. Even if you have no lingering questions, hearing the dialogue among your peers will be enlightening because their issues are likely your challenges too. This session allows you to gather one last time with all of those from organizations in the government and education sectors.

Note: During this session, there will be three (3) lucky winners at a drawing for free passes to the ITFMA 2014 Conference of your choice.

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Calendar

6/26/2017 » 6/30/2017
2017 Financial World of Information Technology, Austin, TX

8/7/2017 » 8/11/2017
2017 World of IT Financial Management, New Orleans, LA

Sponsors & Exhibitors: